News

Stay up to date with all things Xero, accounting & bookkeeping advice, and business guides and tips.

TaaxSnapsData migrationProject ManagementVacancyJargonGovernmentCouncilsGrantsFundsOffice partiesClient giftsStaff giftsStaff expensesEntertainmentJeannie davisMackyla worsellMarisRunning costsVehicleMotor vehicleLog bookMeet the teamStaffPetrol refundOff roadPetrolFuelExcise TaxAccounts Receivable SpecialistSelf-employedBusinessesSmall-Business Cashflow (Loan) schemeLeave Support SchemeShort-term Absence PaymentResurgence Support PaymentsCovid Protection FrameworkFinancial supportRed lightProtection FrameworkLossesGainsMortgageInterestLegislationResidential rentalRentalResurgence SupportResponse PlanFrameworkCovid-19Audit ShieldAnnual returnsRSPWage subsidyUpdateAR specialistDebtor managementBusiness HeadspaceDebtor DaddyIndustry specialistsICNZB Annual AwardsBookkeeperAnnual ICNZB conferenceBookkeeping Business of the YearBookkeeper of the YearLeaderTeam-buildingTeam workEmployment incomeBeneficiary incomeSuperannuation taxFBTPropertySharesTrustsTax obligationsIndividualsTax rateBusiness assetsDepreciationStarting out minimum wageWagesTraining minimum wageAdult minimum wageConProPlantMachineryEquipmentLeaseBuyTenantsPeriodic tenancyNotice periodsTenancyRentTenancy lawOfferingEmpathyChanges10 StepsBetter BusinessMerry ChristmasPivotTop tipsDiversifyOnline MeetingVideoFace-to-faceAgendaTechOnlineMeetingDowntimeAllocateManage timeListsDelegateScheduleProductivityTime ManagementTimeErrorsIRDSupportXAPMental HealthBusiness performanceEquityReportsStatement of Financial PositionDirect CostsReportP&LProfit & Loss StatementBusiness supportMackylaTrusted advisorBusiness advisorGST ReturnFilingHybrid basisInvoice basisPayments basisTurnoverRegisterGSTCelebrateVisualiseBusiness successSmall stepsSuccessfulBookkeeper in a Small Practice AwardNorthlandBookkeepersAwardsCertified BookkeepersICNZBNorthland BookkeepersGoodsSellingBusiness useOfficeRecordsHome OfficeImportanceTeachingSavingMoneyKidsPayment termsBalance sheetDebtCredit controlFreelancingControlCost managementBudgetPlanOutflowInflowCash flow forecastForecastCash flowInvoicing sytemsDebtor softwarePayment servicesPrompt paymentDebtorsIntegrationTrackingQuotingAccurateProcessesJob CostingGrow your businessReturn on investmentAccountantProfit vs CashFinancingMarginsInvoicingSalesProfitEmployment AgreementsACCDomestic violence leaveMinimum wage increaseERA Act 2018ACC LeviesSkillsIndependentEmployeeContractor vs EmployeeHiringContractorsServicesProductsNeedsCustomersTarget marketMarket researchEligibleExpenditureTax incentiveDevelopmentResearchR&DRecord keepingIncomeCashDeductionsTaxGetting startedContractingGoal-settingFinancesLifestylePerformanceVisionGoalsGrowthLiquidity ratiosLiabilitiesAssetsQuick ratiosProfitability ratiosSolvency ratiosRatiosBusiness healthMyIRPay runInland RevenuePAYEEmployeesPayday filingXero payday filingTax invoiceGetting paidContractorFocusConfidentClientsB2BBusiness to businessAcknowledgementAccountabilityActionAcceptanceAwarenessChangePayrollSoftwareSimplifyStreamlining processesCreativeAccounting tipsBusiness taxesLimited companyFinancialLegalBusiness complianceRegulatory requirementsFoundationsComplianceXero integratedPayment methodsCultureTeamSystemsFlexibilityCommunicationTechnologyRemote WorkEntrepreneurialSuccessValueMentorSmall businessInvestmentSuperannuationRetirementContributionsSelf employedSuperSafe onlineHackersCyber-crimeSecureAnti-virusSecurityInternetCloud platformBookkeepingAccounting systemFinanceCloud accountingCloudBusinessAccounting Income MethodProvisional taxAIMDataTasksSpreadsheetsAccountingAccounting SoftwareXero SoftwareExcelReviewSuppliersPaymentsInvoiceOverheadsExpensesPlanningWork-life balanceClaimCharitable organisationsTax returnTax deductionTax creditCharityDonationsBusiness.govt.nzLaw round upLandlordsEmployersBusiness ownersLaw changesCard paymentsOnline paymentsDirect debit paymentsOnline payment servicesAged debtCashflowXero payment servicesAccounting tools menuBusiness menuAccountants and bookkeepersNavigation MenuXero updateHolidaysClosure datesChristmas breakChristmasMy Two Cents AccountingXero AdvisorMy Two CentsXero NavigationXero
TAGS

Setting the right growth goals for your business

If you’re going to grow your company in the right way, pinning down your goals and having a clear vision for the business from the outset is vital.

You may want to increase profits and create an income that supports your lifestyle, or you are looking to increase market share and aim for hypergrowth. You may even be aiming to increase the overall value of the company to get the best return when exiting the business.

So, how do you define the goal that’s right for you?

Driving your performance over time

Your financial model will drive the way you generate value, so it’s important to make your business strategy fit the goals and type of growth you want to attain.

To set your finances up in the optimum way, you must:

  • Know what you want to achieve with the business – decide if you’re aiming for lifestyle, hypergrowth or return on investment and make this your key business goal.
  • Align your personal goals with the business – so your finances can be set-up to deliver the cash you need, with the best return and the most effective tax liability.
  • Track and measure your performance – allowing you to see how you’re progressing against your goal, and provide a scorecard to drive your ongoing business strategy.

Talk to us about about goal-setting

If you’re looking to grow your business, we’ll help you talk through your core vision, define the most effective goals and set up your finances to achieve these aims.

Get in touch to talk through your business goals.